
This guide is for you if...
You know Instagram could help your business but the thought of showing up on it - your face, your voice, your personality - feels more daunting than it should
You've been told to 'just get over it and post' and found that advice less than helpful
You're not sure whether to start with Stories, posts or video - or whether you even need to do video at all
You want to be visible in a way that fits how you actually work, not in a way that requires you to perform

Why visibility feels difficult for so many introverted business owners - and why that makes complete sense
Four common pieces of Instagram advice that don't serve introverted business owners, and what to do instead
A step-by-step progression for showing up - starting with your profile and bio, building through Stories and static posts, and working up to video in your own time
Why showing the person behind your business matters, and how to do it without oversharing or feeling exposed

I help introverted business owners use Instagram in a way that actually fits how they work, without the pressure to perform, follow trends or be someone they're not.
I ran my own business on Instagram for two years before I shared a photo of myself. I understand why showing up feels hard, and I know that 'just get over it' isn't the answer.
This guide is built around the approach I use with my clients - practical, calm and designed to work with your personality, not against it.
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"Before our session, I was struggling to create content for my business that would engage with my target audience and I was fearful of 'showing up' on Instagram.
Working with Rebecca was a real pleasure. She made me feel very comfortable and supported ...
Following our session together, I now feel more motivated and confident to create posts and reels which will really speak to my potential customers. She has given me tons of ideas for possible content...Can't recommend her highly enough. Thank-you so much Rebecca!" Caroline